“Perhaps there’s a level of naivety or blind optimism about the self-publisher starting out. As writers we’re all about the writing, how to get words on page, finish the thing. We come to a decision to self-publish for whatever reason, we find out how to format, upload, choose a service go with, we press publish and it’s out there, then… For any of you who are parents (and for me as a mother of four) publishing your own book for the first time reminds me of becoming a first time parent. It’s all about the pregnancy, how to get through it, how to nurture yourself. We find out what we can about the actual birth but it’s all abstract till you get there. But then the day comes and the baby arrives and we um, realise we um, forgot to read the bit about how to take care of it, how to bring it on.
So publishing is just the first step, we need to get our business heads on and try to make our book visible.”
- Alison Wells | CatherineRyanHoward.com | 5/30/12
Read the full article here for ideas such as:
- Creating anticipation for your product
- Creating awareness that your book exists
- Learning tools like KDP Select
